Effects For Ui Elements

Hello people,

Can someone tell/show me how to add effects for UI elements. For example: when you open your game, play button have rotation or play button have bigger/smaller effect.

Another example: when you lose game, your score/best score is slowly appearing.

 

I have used the following video :
to understand how to use effect animation, unfortunately it's not in english

 

Thanks a lot. It's more clear for me now