Paid Promotions

Discussion in 'Game Marketing' started by dmmcmah, May 23, 2016.

  1. dmmcmah

    dmmcmah Avid Boxer

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    Wondering if anyone has tried paid promotions like the kind Chupamobile offers that guarantee so many downloads in 72 hours. If so what was your experience? Did your app get ranked? Was it worth it financially? What is the best paid promotion to use?
     
  2. gurdippy

    gurdippy Boxer

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  3. ASOtop1

    ASOtop1 Boxer

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    To get app ranked in a short period, it is not easy, especially if you want installs are from real users. There are many install providers guaranteeing they will deliver the installs fast as you requested. But in fact, you need to know the installs are indeed organic from real users or virtual machines.

    Based on my experience, paid promotion will lead better results on app promotion. I would like to list some here which may help you.

    Paid ones

    Buy app rating & reviews

    One app can get reviews, it must get installs firstly. Reviews provider like BestReviewApp Dot Com will guide real users to install app, play and reviews it with ratings. This method will rank app top in a short period. At the same time, the traffic is from real users which is organic. It will Not have bad impact on apps.

    Paid advertisements

    Run advertisements on some Android forums, Google ads or social media, it is one common method for publishers to promote app. But you know, there are many people browsing Facebook, Twitter, Instagram, etc. There are less targeted audience for your app.

    Generate installs

    Higher ranking is extremely helpful for app visibility. App can get installs from users directly via download link or drive install via keyword search. The former method is straight forward install amounts singly. While latter one aims at helping app ranking in App Store search results. Like ASOtop1 Dot Com also will guide real users to install the app via targeted keywords relevant to your app.

    But if you are interested in free methods, please check:

    Free ones

    Exchange installs & reviews

    There are many groups on networks where publishers can exchange installs and reviews each other. However, generating installs or reviews from users will take much longer time.

    Social media networks

    Having a Facebook Page for your app is a must-have where you can ask them how they like your app designs and features and any get feedbacks. Also, you can share any news about your app, etc. However, remember not to make your posts only about your app, though. That is boring. It’s like talking to someone at a party who only talks about themselves.

    Cross promotion

    Once you published your app in Store, you can market it with cross promotion with other apps by installs and reviews exchange. It is free while it is still hard to find that publishers like you. You may try some Cross-promotion networks (CPN), Facebook group or exchange forums.

    Make a video

    Videos shows great ability even just 30 seconds, it has power to show users why the App is worth a try. Make up a story of your app? Show the real life? Yeah, both OK.

    Offline promotion

    Make connect with your friends and families. You may ask them to help you spread your app in their relationship circle. Also, participate in meetings or conferences that are relevant to your App, and make full use of it to build partnerships.
     
    Last edited: Jul 27, 2016
    appranking likes this.

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