I've been thinking a lot about this recently and testing it with a few of my games. What do you think are the best sub-categories to use in the "Games" section of the App Store. Of course, it depends a lot on the genre of your game, but are there any better performing categories for generic games, than others? For me, I've noticed that games in the "Family" category have had a lot more downloads. Although this may just be because this category is more popular over the holidays. What are your thoughts/experiences with this?