Voodoo Talk Clones, Creativity And New Berlin Studio

Discussion in 'Game Marketing' started by spicedbeangames, Dec 12, 2018.

  1. spicedbeangames

    spicedbeangames Miniboss Boxer

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    As Alexander Willink puts the plans in place for Voodoo's new Berlin studio, his primary focus is on creativity.

    Willink just joined the company as general manager for the new office after setting up a London studio for Gram Games. With Voodoo, however, Willink is in charge of the studio after the set-up, and is already on board with the company's production philosophy.

    "I've known [Voodoo] founders Alex [Alexandre Yazdi] and Laurent [Ritter] for many years, since my time at Apple," said Willink. "What really attracted me to the way they work is their ability to give people full freedom to develop their ideas. Part of their philosophy is hiring really great people, and then giving them all the tools that they need to create games or apps or whatever it is they're going to be for Voodoo. That bottom-up approach to creation and production was what was really exciting to me.

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