Sustainable Business

Discussion in 'Game Marketing' started by Machine Rises, Sep 25, 2015.

  1. Machine Rises

    Machine Rises Serious Boxer

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    Anyone have some guidelines for creating a sustainable app business? If you do have one or have had one for a while what was it that got you there? Did you focus on one thing and do it well? What books or other resources were integral to your success? How about people you met who mentored you?
     
  2. dan_counsell

    dan_counsell Avid Boxer

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    Hey,

    I've been running Realmac Software for well ten years now, so I have a little experience in running a sustainable app business ;-)
    However, I've mainly built apps (not games) so my advice and guidance is skewed a little more towards that. I've been writing articles sharing some of the things I've learnt over on my blog: http://dancounsell.com

    Anyways, I've put together a page with my most popular relevant posts on App Store marketing (they are not really game focused so your millage may vary): http://dancounsell.com/app-store-marketing-tips

    Hope you find them useful, and let me know if you have any questions!

    Thanks,
    Dan
     
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  3. TreySmith

    TreySmith Moderator

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    Thanks for sharing, Dan. I studied your launch of Clear a LOT when it was number one. Glad to have you here.
     
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  4. Machine Rises

    Machine Rises Serious Boxer

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    Thanks a lot @dan_counsell I'll read up on your posts! Much appreaciated.
     
  5. Simon Crack

    Simon Crack Avid Boxer

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    GOLD. Love this forum already.
     
  6. AndyG

    AndyG Miniboss Boxer

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    Dan. Thanks for sharing this info. Much appreciated. This is really helpful stuff.
     
  7. Rebel Studios

    Rebel Studios Avid Boxer

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    Thanks for the awesome sharing Dan :)
     
  8. crownedapps

    crownedapps Boxer

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    Thanks for this Share Dan. This has a lot of great information...
     
  9. Lee Fellows

    Lee Fellows Boxer

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    Loving forum, & great info Dan :)
     
  10. dan_counsell

    dan_counsell Avid Boxer

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    No worries. If you guys have any questions on any of it, just let me know :)
     
  11. Florian Porkert

    Florian Porkert Boxer

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    Hi Dan,
    Thank you for sharing. I just had a look at your website. I read the article about reviews and I absolutely agree. Half a year ago I thought that maybe it would not be the best practice to show e.g. a dialogue and ask the user for a review. I thought that maybe Apple or Google might not like this. When I had a meeting with Google I met some of their experts and we discussed this as well. To my surprise they even recommended to do this! The right moment (positive event) and the filter (Did you like our app/game?) are important as well.
     
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  12. alain_grignon

    alain_grignon Boxer

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    Dan,
    Thanks for this, what a great resource, plan on reading more today. BTW, I still use clear on my phone, great app!

    Alain Grignon
    zHeroez Founder
     
  13. robin_gronvold

    robin_gronvold Boxer

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    I have been running Appsonite for 4 years now, so it is possible. For a one man show its important to be flexible. In addition to developing for my own portfolio I have done some app development for third party business as well. This has saved my cash flow many times. And regarding Dan Counsell, cool to see you here. I have been following your blog for some time. In particular I have been studying your launch strategies, which I plan to borrow some strategies when I roll out my next app launch.
     
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